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Is it really possible for a video to connect and to act as a bridge between online users and a business to effectively increase sales? The answer is: Yes.
Video marketing has proven to successfully help increase conversion rate, return on investment (ROI), trust, traffic, engagement and sales.
Here are a few interesting facts why videos are undoubtedly the most powerful marketing tool nowadays:
• The average internet user spends 88% more time on a website with video1.
• Landing pages with video have up to 800% more conversion than the same page without a video2.
• Click-through-rates for emails increase by 96% if they include video1.
• According to Forbes, 59% of executives would rather watch video than read text3.
• A minute of video is worth 1.8M words4.
• With video, the chances of getting a page one listing on Google increase 53 times5.
• Videos are extremely popular nowadays in social media.
• Videos will provide high SEO value for your website.
• There is a constant increase I n mobile video consumption.
• Videos make it easy for your audience to learn about your products and services.
• Videos increase engagement for audience that does not have time to read.
The list continues. For all these reasons, video production with high quality content targeting your audience must be an important part of your digital marketing strategy.
Get the most out of your website and marketing efforts by incorporating video content. Contact our Help Desk to receive valuable information about our video production service. We offer professional and proven effective video content for your business that will truly strengthen your brand presence and help you obtain your best outcomes.
1 Source from Mist Media – http://infocus.getyyimages.com/post/infographics-video#%2EUIZcKFDIZhG
2 Source Orion21
3 Source from Forbes
4 Source from Forrester Research – http://www.marketwired.com/press-release/a-minute-of-video-is-worth-18-million-words-according-to-forrester-research-1900666.htm
5 Source from Forrester Research
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